These easy-to-build configuration fields provided in Zapp Marketplace allow media companies and premium content providers to swap plugins both in and out with the click of a button, as well as creating the ability to manage and remotely configure plugins. “Social engagement and analytics are key to providing the best user experience for audiences, and this HotSwitch/Applicaster partnership takes the experience to the next level.” “We are delighted that the outstanding technologies provided by HotSwitch are now available in the Zapp Marketplace, alongside many other leading providers,” said Applicaster Latin America GM Laura Tapias. The HotSwitch plugin is available through Applicaster’s Zapp Marketplace, a robust repository of third-party integrations providing media customers access to more than 300 tools – including analytics, sign-ups and logins, payments, DSPs, ads, delivery, players and push providers – from companies such as AWS, Adobe, Google, Bitmovin and Comcast. We’re excited to revolutionize the way viewers consume their favorite content alongside Applicaster’s incredibly talented team.” “The combined result is the most robust set of streaming tools on the market. “Partnering with Applicaster, a leading name in direct-to-consumer, puts the HotSwitch interaction engine within immediate reach of many global streaming giants,” said HotSwitch CEO and co-founder Andres Aranguibel. ![]() These features, available within Applicaster’s SaaS management platform Zapp, allow clients to monetize their streams via fan interaction, increase audience engagement, improve time-to-market and innovate quickly in an increasingly competitive media environment. It is a pivotal tool for TV content providers to leverage, and monetize, the power of social engagement. HotSwitch makes its partners’ content immersive, keeping viewers actively engaged for longer and providing partners with valuable insights on their viewership. Applicaster clients can now seamlessly activate a full suite of HotSwitch interactive features within their apps, including live trivia, fan chats, polls and more. HotSwitch, an audience-interaction engine for mobile, web and smart TV apps, has launched on Applicaster, the platform simplifying the lifecycle management of direct-to-consumer media applications. In the UX/UI space, my focus has been working in an agile flow with our development team, setting feature epics and designing user story flows in Sketch to deliver as individual spec sheets to our engineers.HotSwitch launches on Applicaster Zapp platformĪudience-interaction service brings new features to clients of Applicaster’s expansive content management system, including DirecTV, FOX, Televisa Among those adaptations: business model ideation (pricing structure, market positioning), branding and client sales, investor pitches, video editing, user experience, and user interface design. Among them, our team has launched live chats, hosted trivia games, audience polls, and sports data modules.Īs a co-founder in an initial team of three, my role has consistently and unfailingly adapted depending on the company focus. The product consists of a monthly-licensed software kit for clients to integrate onto their existing streaming applications, activating their audiences in interactive fan experiences. To learn more about the company and startup journey, click here. With a current team of 12, it was co-founded in San Francisco by myself and two business partners. Its current position in the market and product offering is the culmination of multiple years of business model iteration and user experience design. HotSwitch is a funded software-as-a-service startup, with paying clients in the media and entertainment enterprise space. HotSwitch - Fan Streaming Experiences □ SAN FRANCISCO, CA | ORLANDO, FL
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |